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Who said a business plan has to be a long, complicated document?
Some funders are going to want to see a lot of detail, but you can provide that in appendices.
Recently, I shared 18 Mistakes That Kill Startups, an infographic created by Mark Vital over at Funders and Founders.
A lot of those mistakes (most of them, in fact) are the result of poor planning.
Larry Kim is the CEO of Mobile Monkey, a chatbot building platform for marketers that enables mobile messaging between businesses and customers via Facebook Messenger.
He’s also the founder of Word Stream, the World’s top PPC marketing software company. It's definitely not the most exciting part of starting a business.